10 Techniques to Become A Better Business Storyteller

Your business success comes down to how well you tell a story. The reality is that in 2017 customers are smarter than ever before about products & services they want or need. You as a small business owner have to become more tactful about the way you market your company. It’s no longer about ‘standing on the street corner &…

Crafting Your Marketing Using Psychology

“It’s all in your head!” How many times have you heard this statement in your life? It’s the staple statement from every parent trying to teach their child a lesson. “It’s all in your head,” they say. “You can do it!” So we listen to them because they’re our parents & in the end figure…

Building Your Business Brand with Public Relations

Is your message not being heard? Is your brand not being noticed? I bet you have the greatest product in the world. It could even be the greatest product/service in existence? Once it catches on you’ll be compared to Steve Jobs, right? But, if it’s not heard & nobody notices it none of that matters….

3 Principles for Effective Communications

In a perfect world what you say people actually will actually hear. The messages you want to deliver will have the outcome you desired. However, the reality is, that’s not always the case. We’ve all been there before, you have this great idea, you express its value only to have it lost in translation on…